I am an architect and interior designer based in China, where I founded a design firm called ELI Design. Out of personal interest, I enjoy building architectural models of master architects' works in my spare time. Since 2019, I have produced a large number of professional architectural models for various design schools to be used as teaching aids. Later, I also designed and developed many miniature model toys. In 2026, I established my own model brand — UNMAR (游玛).

The reason I adopted unmarked instructions is that, during the process of assembling toys with my son, I found it complicated and frustrating to search for parts by their labels—like A1, A2, B2, C4, and so on. I thought to myself, why can't we just follow the shapes instead? If I can find a part directly by its shape as shown in the instructions, why go through the hassle of looking it up by those numbered labels? So I started experimenting with designing some unmarked wooden toys. In 2026, I registered the trademark for UNMAR and set up a factory—and that's how UNMAR began.

• E-Mail:elidesign159@gmail.com
• FaceBook:Elied Eli

以下为中文页面

我是一位建筑与室内设计师，在中国开设了一间设计公司，叫伊莱设计，因个人兴趣爱好，空闲时我总喜欢制作一些建筑大师的建筑作品模型，2019年开始，我制作了大量的专业的建筑模型供应给各大设计学院作为教学用途，之后又设计开发了很多小模型玩具，2026年创办了模型品牌游玛（UNMAR）。

之所以采用无标记的说明书，是因为我和儿子一起拼装玩具的过程中，按标记寻找零件如A1,A2,B2,C4…等感觉到复杂与烦恼。我就想为什么不能按图形呢？我能直接按说明书的形状可以找到零件，为什么要那么复杂的按那些数字标记来寻找零件？ 于是我开始尝试设计一些无标记木质玩具，2026年我为UNAMR注册了商标与工厂，UNMAR就这样开始了。

• 邮箱：E-Mail:elidesign159@gmail.com